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Adam's academic path has been unusual to say the least. As an undergraduate he double-majored in graphic design and graphic journalism. More detailed education history. Armed with the idea that he really wanted to work in advertising he set out down the road of design and art direction. He knew that without advertising there wouldn't be any cheap or free lines of communication: TV, radio, newspapers, magazines, the internet. It didn't take him long realize he still had lots of questions about advertising that couldn't be answered through design. So he decided to go to grad school and study the root of the problem, communication. As he dove deeper into the academic world, the gravity of the situation sucked him in and presented him with a very eye-opening experience.
There are amazing things happening in the world right now. Truly revolutionary events have been taking place during the digital and information ages. If you accept the premise that studying communication is essentially studying the exchange of information, then Communication is a field of study with an enormous task ahead of it. Adam couldn't just sit on the sidelines while the defining scholarship of a revolutionary time in history is being written.
To be sure, Adam is on an unusual path. He started out drawing pictures and is now moving into a study of humanity's greatest achievement, the ability to communicate. Adam is continuing his research by pursuing a Ph.D. at the University of North Carolina at Chapel Hill. |
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